Here’s a Brand Campaign Brief Development Guide Form tailored to kick-start a Full Content Writing Services Project—covering everything from website copy to SEO blogs, product descriptions, press releases, and more—structured for engagement and conversion:
✅ Brand Campaign Brief Development Guide Form
Kickstart Your Full Content Writing Services Project with Clarity and Purpose
📌 1. Brand Information
- Brand/Company Name:
- Website URL:
- Industry:
- Year Established:
- Location(s):
- Main Products/Services:
- Social Media Handles:
🎯 2. Project Goals
- What are your primary goals for this content project? (Select all that apply)
- ☐ Increase Website Traffic
- ☐ Boost Conversions/Sales
- ☐ Educate Your Audience
- ☐ Strengthen Brand Authority
- ☐ Launch a New Product or Service
- ☐ Improve SEO Rankings
- ☐ Support a Campaign or Event
- Describe any specific KPIs or success metrics you want to track:
🗣️ 3. Brand Voice & Tone
- How would you describe your brand voice? (e.g., professional, friendly, witty, bold)
- Words you want associated with your brand:
- Words you want to avoid:
- Who are your competitors? (List 2–3):
🧩 4. Target Audience
- Who are your ideal customers? (Demographics, interests, pain points)
- What problem does your brand solve for them?
- Why should they choose you over competitors?
✍️ 5. Content Requirements
Select the services you’re interested in (you can tick more than one):
- ☐ Website Copywriting (Homepage, About, Services, Landing Pages)
- ☐ SEO Blog Writing & Articles
- ☐ Product Descriptions & Category Pages
- ☐ Social Media Captions & Ad Copy
- ☐ Email Campaign Copy
- ☐ Case Studies & Testimonials
- ☐ Press Releases & PR Content
- ☐ White Papers & Thought Leadership
- ☐ Brand Tone of Voice Guide
- ☐ LinkedIn/Executive Ghostwriting
- ☐ QR Video Script Copy + Engagement Hooks
If others, please specify:
🔍 6. SEO & Keyword Inputs
- Are there specific keywords or phrases you’d like us to include?
- Do you have a current SEO strategy or need one developed?
🗓️ 7. Timeline & Deliverables
- Project Start Date:
- Desired Completion Date:
- Are there key deadlines we should know about?
📎 8. Assets to Provide
Please upload or provide links to:
- Existing content or brand guidelines
- Product/service brochures
- Competitor examples you like
- Imagery or branding assets
📱 9. QR Video Code Capability (Optional)
Would you like your campaign content to include QR Video Code Engagement elements?
- ☐ Yes – Include scripts, CTAs, and landing page copy
- ☐ No – Text-based content only
💬 10. Additional Notes
- Anything else you’d like us to know before we begin?
🚀 Let’s Create Content That Converts
Once completed, please send this form back to get started.
👉 Start Your Content Project Now.